The Internal Voice of a Utility Powerhouse
As a rapidly-growing leader in the highly regulated utility industry, Xcel’s leaders and managers needed help translating complex benefits and corporate initiatives clearly to widespread and often remote employees.
PCI conducted wide-ranging interviews to analyze and fill gaps in internal communications, and to develop accurate, common understanding that helps forge connection among employees. In addition to conducting in-depth communications training sessions for managers, PCI developed a manager communication toolkit for key benefits and safety initiatives, backed by an employee microsite featuring easy to understand charts, infographics and comparisons.
- Communications Counsel
- Crisis Communications
- Media Planning