the long of it
Michelle grew up with marketing. With a graphic designer mother and her father on the direct marketing association board, her world revolved around creative and campaigns.
She found a passion for designing, from stationery for her friends to t-shirts for her sorority and it led her to a BS in Graphic Communications from Clemson University. Michelle began her professional career in Dallas as a designer and soon discovered another passion: People. Michelle escaped from behind the desk and became a client coordinator for the Sports and Marketing department, enabling her both to design and interact with clients. She soon honed her skills in business development, guiding Publicis Hawkeye through uncharted waters as their Marketing Communications Coordinator. Subject Matter wooed Michelle home to Washington, DC, where she became their Marketing Manager, overseeing proposals, events and client projects. As a project manager, Michelle worked with numerous federal clients. She now lends her diverse skills to PCI, guiding multimedia marketing efforts and ensuring clients are as delighted with our work as Michelle is to work with them.
The Short Of It
She certainly answered a call
When she fell into marketing’s thrall
From design to content
To your next big event
Michelle is the belle of them all